Article by Chris Costi, Last update at April 13, 2020
Shopify is one of the best known and most popular web development and e-Commerce websites available today. They have millions of subscriber’s worldwide in multiple languages and are available to merchants who sell online, on social media, in store or on the go. Millions of people have established their brand online with a custom domain and online store. Access to hundreds of themes will allow you complete control to create an e-Commerce website that fits the personality of your store. Shopify offers e-Commerce software that gives you a unified platform to sell through multiple media by allowing you to add new sales channels in seconds. With Shopify you can manage unlimited products and inventory and fulfill orders in a single step while handling marketing and payments through secure checkout and discounted shipping.
Shopify offers a free 14 day trial so that you can try out their products before purchasing. There are 3 payment plans as follows, The Basic Shopify which costs $29 per month and includes all the basics for starting a new business. The Shopify which costs $79 per month and covers a growing business and the Advance Shopify which is $299 per month and covers advanced features for scaling your business.
If you use their credit card platform you will be charged between 2.4% and 2.9% plus 30 cents per transaction. If you use an external payment platform, Shopify will charge you an additional 0.5% – 2% per transaction. Purchasing the extra retail package will cost you another $49 and your shipping discount offers are based on the plan you have chosen. Some of the apps are offered free of charge and others are available at a low fee.
Shopify offers you a fully customizable website with hundreds of templates and website features. You will be able to track sales and growth trends through a powerful inventory tracking feature with unlimited bandwidth and customer data tracking. The ability to sell on new sales channels like Amazon and Pinterest will boost your visibility and sales.
The drag and drop store builder makes it easy to build your store with customizable colors, imagery and fonts. No prior technical or design skills are necessary to create an online store that represents your business. Shopify also offers discounted shipping rates and allows you to accept credit card instantly through Shopify Payments without having to use 3rd party accounts. If you use an external payment gateway, Shopify supports over 100 of the most popular gateways. All Shopify websites include social media integration, with Pinterest, Instagram, Facebook, Twitter, and Tumblr.
With one million plus active users, Shopify is a well-known e-Commerce platform that has all the tools you need to create your online store. Over 63 billion dollars are sold through Shopify’s platform annually. Powerful features and easy set up makes this popular site a good choice for small businesses and startups.
All Shopify themes are fully responsive and customers will be able to view your store on any device. Your online store checkout comes in 50+ languages, making Shopify a good choice for businesses around the world. Your sitemap.xml is automatically generated with your products, webpages, and blog posts to make your store more visible. Their award winning 24/7 customer support is available for all technical issues and their Help Center will help you get set up in no time.
Keeping track of important information including sales and visitor statistics, is possible through Shopify’s dashboard. This will allow you to tailor your products and make important management decisions. Shopify offers built in SEO features, automated marketing and free educational material to keep you informed and help you market your online store. Inventory is synced across all sales channels automatically so you do not need to worry about advertising products that are not available. Your inventory is updated automatically taking into account refunds and sales on different channels.
Adding features and functionality to your online store is easy through their App store. They have over 2400 apps to help you manage and grow your business. The Shopify Theme Store will give you access to over 100 designer templates and the content management system will enable you to manage your store efficiently. The choices are endless and you can even find high quality photos on Burst and really make your business stand out. With full access to HTML and CSS, you will be able to customize every aspect of your website. Shopify allows you to use your own domain name or purchase one through their site. You can host your entire website on Shopify
Shopify offers a Mobile app that will keep you up to date from any smartphone or tablet. You will have full access in real time to orders, analytics and much more from your mobile devices. The online Shopify store includes a built-in shopping cart that will allow your customers to browse and purchase items from your store using any mobile phone or tablet. Keeping your customers loyalty and boosting sales can be done through targeted discount codes from the Shopify administration. You can also offer gift card which can be used to purchase something from your store or as store credit. The MailChimp email marketing app will help you notify your customers of new products and upcoming sales.
When it comes to shipping, you can get shipping rates immediately and print discounted USPS shipping labels from Shopify, saving you up to 40% on postage. Receive automatic shipping rates from major shipping carriers like UPS, USPS, and FedEx. Based on your location, Shopify will automatically handle state tax rates. Automatic tracking updates of orders can be sent to your customers so they are fully informed at all times.
You can also choose to offer free shipping to your customers depending on the size of the order. Every Shopify store includes a free 256-bit SSL certificate. All pages, content, credit card, and transaction information is protected by the same level of security used by banks. You can accept all major credit cards including Discover and American Express with a low rate and no hidden fees. Shopify integrates with over 100 external payment gateways from around the world.